Last updated – 19 June 2025
Pulse pal LTD, Inc. (“Pulse Pal,” “we,” “our” or “us”) operates the Pulse Pal mobile and web applications (the “Apps”), the informational website pulsepalai.com, and all related services, tools and content (collectively, the “Services”).
We respect your privacy and are committed to protecting the information you share with us. This Privacy Policy walks through, what data we gather, how we use it, with whom we share it, how long we keep it, and what rights and choices you have. Please read it carefully – it is written to mirror the structure of the original policy while speaking in clearer, friendlier language.
Whenever you chat with your Pulse Pal AI companion you decide how much to disclose. Our promise is simple: the intimate content of those conversations – the text, voice, photos or video you exchange with the AI – stays between you and the companion. We will never use that conversational content for advertising and will not give it to marketers. We do analyse how often people use certain buttons or how long visits last, because that helps us improve the Services, but we keep the substance of your conversations private.
Defined terms not explained in this Policy carry the meanings assigned in our Terms of Service. If any point is unclear you can always reach us at [email protected].
You may volunteer several kinds of information:
Like most online services we collect some data automatically whenever you use the Apps or browse our websites:
We record this data with the help of cookies, pixel tags and HTML5 local storage. Advertising partners place their own cookies on our marketing site so we can measure ad performance. They never receive your chat transcripts or private uploads.
We use your data to:
| Purpose | Typical actions | Legal basis* | Data categories |
|---|---|---|---|
| Operate & administer | Create accounts, sync chats, enable log‑in with Google/Apple, process purchases, troubleshoot bugs, provide in‑app support. | Contract | Account, profile, messages, preferences, payments, device, usage |
| AI personalisation | Generate context‑aware replies, remember personal details you choose to share, surface suggested topics or exercises. | Contract | Account, profile, messages, preferences, usage |
| Security & integrity | Block bots, detect spam, rate‑limit abusive requests, investigate violations, log access to critical infrastructure. | Legitimate interest | All categories |
| Analytics & improvement | Aggregate and de‑identify usage logs, run A/B tests, benchmark model accuracy, measure feature adoption. | Legitimate interest | All categories |
| Marketing & advertising | Send newsletters, product updates, satisfaction surveys; purchase ad inventory to promote the Apps; build look‑alike audiences. | Legitimate interest / consent | Account, device, usage |
| Legal & compliance | Verify age, keep tax records, respond to lawful requests, enforce our Terms of Service, prevent fraudulent chargebacks. | Legal obligation / legitimate interest | All categories |
*Under the General Data Protection Regulation (“GDPR”) and similar laws, we rely on different legal grounds depending on the specific processing activity. “Contract” means the data are necessary to deliver the Services you request. “Legitimate interest” means we process data in ways that are expected and do not unduly impact your privacy.
If you disclose sensitive topics – such as health conditions, political views, religious beliefs or sexual orientation – we treat that data as strictly confidential. The companion uses it only to keep the conversation coherent and supportive. We do not use sensitive data for advertisements and we never sell it.
We partner with cloud‑hosting platforms, CDNs, customer‑support suites, e‑mail‑delivery vendors, voice processing engines, and payment processors. They receive only the data necessary to provide their services and are bound by strict confidentiality clauses.
Lawyers help us draft policies, auditors verify our books, banks process wires, insurers cover liability. These advisors access data only when reasonably required for their work.
We share pseudonymised website analytics (IP address, ad ID, pages visited, referral URL) with ad networks so we can show relevant ads and measure performance. Conversation text, images and audio you post in the Apps are never shared with advertisers.
We may disclose information if required by law, court order or to protect the rights, property and safety of Pulse Pal, our users or the public. Where legally permissible we will notify you of such disclosures.
If Pulse pal Ltd is involved in a merger, acquisition, restructuring or asset sale, your information may be transferred as part of that transaction, subject to standard confidentiality protections and, where applicable, your consent.
We employ multiple layers of defense:
No online platform can guarantee absolute security, but if we detect a breach that affects your data we will inform you and relevant regulators without undue delay, describing what happened and what you can do to stay safe.
We currently host our infrastructure in data centres located in the United States. These facilities are certified under ISO 27001 and SOC 2 Type II. If you reside outside the US, local law may grant you the right to request further information about cross‑border transfers; please contact us for details.
We retain personal information only for as long as necessary to accomplish the purposes described in this Policy or to comply with legal obligations. For example:
When retention periods expire we securely delete or anonymise the data.
Follow the unsubscribe link in marketing e‑mails or adjust your notification settings in the App. Transactional e‑mails (e.g. receipts, security alerts) will still arrive.
California, Virginia and certain other jurisdictions define “selling” or “sharing” broadly. Our limited sharing with ad networks may qualify. You can disable targeting cookies via the “Your Privacy Choices” link or your browser settings.
You decide whether to discuss sensitive topics with the AI. If you change your mind you can delete specific messages or wipe your entire account under Settings → Privacy → Delete account.
Depending on where you live you may have the right to:
To exercise any of these rights send a request to [email protected]. We will verify your identity (for example, by asking you to log in and confirm a code) before fulfilling the request. You may also authorise an agent to act on your behalf, subject to proof of identity and authority.
If you believe we have mishandled your data, you can lodge a complaint with your local data protection authority. We encourage you to contact us first so we can address your concerns directly.
The Services are intended only for individuals aged 18 and older. We do not knowingly collect data from children. If we learn that someone under 18 has an account we will disable it and delete their data. Parents who believe their child has provided personal information may contact us to request deletion.
Our business evolves, and so may this Policy. We will post any updates on this page and, if changes are significant, send a notice via e‑mail or in‑app message. The revised Policy becomes effective when posted unless stated otherwise.
Have questions, feedback or complaints? E‑mail [email protected] and our privacy team will respond as quickly as possible (usually within two business days).